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CRM and Sales
Lead capturing 101 Strategies and software for more successful leads
CRM and Sales

Lead capturing 101: Strategies and software for more...

When it comes to your business’s lead management, you can’t do much without knowing who your leads are or how to contact them. It’s not enough to strike a first...

Rosanna Campbell | 11 min read

CRM and Sales
CRM industries breaking down CRM needs by industry
CRM and Sales

CRM industries: breaking down CRM needs by industry

Not all industries have the same customer relationship management needs. Real estate agents rely on their network to close deals, whereas contractors might use a CRM...

Alicia Schneider | 10 min read

CRM and Sales
monday sales CRM vs monday work management
CRM and Sales

monday sales CRM vs. monday work management

The monday.com universe of products is always expanding and we’ve received a lot of questions from you, our customers, about when to use which product. Here, we’re...

Jackie Goldberg | 4 min read

CRM and Sales
A guide to building customer retention with Voice of the Customer VoC data
CRM and Sales

A guide to building customer retention with Voice of...

Customer data is the essence of strategic planning and customer relationship building. To execute successful campaigns, companies need to acquaint themselves with their...

Bani Kaur | 8 min read

CRM and Sales
How lead analytics can drive revenue growth
CRM and Sales

How lead analytics can drive revenue growth

You can’t build an effective marketing strategy without understanding who buys from you, where they come from, and what makes them hit that Buy button. Enter lead...

Rosanna Campbell | 9 min read

CRM and Sales
A person checking out his inbox for important mails.
CRM and Sales

Email conversion rate: importance, tips, and FAQs

Customer attention is fleeting at best. With a sea of new brands vying for your customer’s attention via email each year, making an impression can be a marketer’s...

Bani Kaur | 7 min read

CRM and Sales
NetSuite CRM vs Salesforce: Which is the best choice?
CRM and Sales

NetSuite CRM vs Salesforce: Which is the best choice?

If you’re weighing up which CRM solution would be the best fit for managing your customer relationships, you’ve come to the right place! In this article, we break...

Rosanna Campbell | 13 min read

CRM and Sales
The best task app to organize your workflow
CRM and Sales

Optimizing sales productivity for a high-performing...

Sales is the driving force behind any business. Without a strong sales team, it’s difficult for companies to grow and succeed in today’s competitive landscape....

Michelle Deery | 6 min read

CRM and Sales
a marketer writing out an email a/b testing campaign on a white board
CRM and Sales

Unlock the power of email A/B testing: Get to know the...

Email marketing is a crucial part of any sales strategy, but are you using it to its full potential? In this guide, we’ll explore how you can unlock the power of...

monday.com | 8 min read

CRM and Sales
A guide to the best CRM for education
CRM and Sales

A guide to the best CRM for education

The education sector is awash with data — from student contact details and learning analytics to operational and administrative systems, your school or college needs a...

Rebecca Noori | 16 min read

CRM and Sales
Customer segmentation for B2B sales and marketing
CRM and Sales

Customer segmentation for B2B sales and marketing

When it comes to selling, you typically want to do more with the least amount of resources possible. Customer segmentation helps you get there. 

monday.com | 8 min read

CRM and Sales
How to use customer profiling to increase sales
CRM and Sales

How to use customer profiling to increase sales

Mike Gospe, the founder of the KickStart Alliance and author of multiple marketing bestsellers, lives by a simple mantra: “Whoever understands the customer best...

Rosanna Campbell | 9 min read

CRM and Sales
Discover 15 ways to reduce your email bounce rate and improve your email deliverability.
CRM and Sales

What is email bounce rate, and how do you reduce it?

Email is still one of the most effective ways for marketers to reach their audience – but only if they have a low email bounce rate. If their emails bounce back,...

David Hartshorne | 12 min read

CRM and Sales
Customer lifetime value 8211 how to calculate track 038 increase
CRM and Sales

Customer lifetime value – how to calculate,...

When inflation is high, it’s important to double down on the customers you already have — both for retention and upselling. For new customers, you need to...

Bani Kaur | 6 min read

CRM and Sales
Email personalization how to get it right
CRM and Sales

Email personalization: how to get it right

I’ve just finished eating a spectacular chocolate chip cookie. Again. And I blame personalization entirely. You see, the barista at my local coffee shop knows my name....

Rosanna Campbell | 11 min read

CRM and Sales
Customer behavior analysis a guide
CRM and Sales

Customer behavior analysis: a guide

The results that stem from a customer behavior analysis help companies gain insight into how customers interact with a business. For example, if customers purchase a...

Alicia Schneider | 9 min read

CRM and Sales
Unlock the potential of customer feedback analysis
CRM and Sales

Unlock the potential of customer feedback analysis

Customer feedback is an immensely powerful tool for businesses that aim for growth. It provides true insight into what makes customers tick so businesses can improve...

Kerry Leech | 8 min read

CRM and Sales
How to unlock business insights through customer data analysis
CRM and Sales

How to unlock business insights through customer data...

Customer data analysis helps you understand precisely how your customers interact with your website, brand, and product. You can use these key insights to drive more...

David Hartshorne | 11 min read

CRM and Sales
email segmentation
CRM and Sales

How to use email segmentation to improve email...

With the large number of marketing emails we receive from brands each day, it’s almost become a habit for us to ignore them unless they really stand out. So, what...

Hibathu Naseer | 8 min read

CRM and Sales
HTML emails Everything you need to know
CRM and Sales

Email open rate: definition, formula, and tracking tips

347.3 billion emails will be sent and received every single day in 2023, and we’re on track to hit 361.6 billion by 2024. In a world of overflowing inboxes, email...

Rebecca Noori | 8 min read

CRM and Sales
LionDesk pricing amp CRM for real estate review
CRM and Sales

LionDesk pricing & CRM for real estate review

Customer relationship management (CRM) systems and their use cases have spread far and wide past sales and customer experience teams. LionDesk CRM is just one example of...

Alicia Schneider | 10 min read