Sales teams face a daily challenge: identifying which prospects are genuinely interested in buying. Hundreds of leads flow through pipelines every day including some...

Sean O'Connor | 49 min read

Sales teams close deals every day, but predicting when the next wave of revenue will arrive remains a challenge. Revenue leaders often track individual metrics like win...

Sean O'Connor | 49 min read

A typical CRM is built for speed, aiming to close a deal in a single quarter. But in higher education, the mission is fundamentally different as institutions...

Sean O'Connor | 48 min read

The best sales teams don’t just sell better; they operate better. They spend their time building relationships and closing deals, not hunting for contact details...

Sean O'Connor | 44 min read

The most valuable part of a sales call happens after everyone hangs up. It’s in the follow-up, the CRM updates, and the shared insights that deals are won or lost....

Sean O'Connor | 56 min read

In video production, the final cut is everything. But before reaching that point, projects often live in a chaotic mix of spreadsheets, email threads, and scattered...

Sean O'Connor | 44 min read

Sales teams are always looking for clearer insights, stronger consistency, and the ability to predict results with confidence. The challenge is how to improve forecast...

monday.com | 49 min read

Customers are talking. Feedback flows through support tickets, sales calls, surveys, and product reviews. The challenge? That valuable intelligence sits scattered across...

Sean O'Connor | 46 min read

The most successful companies have a secret weapon for predictable growth: a loyal customer base. Keeping existing customers forms the foundation of a strong, resilient...

Sean O'Connor | 47 min read

The traditional sales playbook demanded brute force and endless spreadsheets, trapping top-performing reps in cycles of manual data entry rather than allowing them to...

Sean O'Connor | 42 min read

The old sales playbook is officially retired. Data-driven precision is replacing gut feelings and cold calls, but more data doesn’t automatically mean more deals....

Sean O'Connor | 65 min read

The reality for most revenue teams: marketing brings in leads, sales closes deals, but when communication is siloed, opportunities slip through the cracks and money gets...

Sean O'Connor | 48 min read

Sales reps waste precious hours on data entry and research instead of closing deals. Meanwhile, the hottest leads go cold waiting for follow-up. Website visitors bounce...

Sean O'Connor | 45 min read

Healthcare sales teams face a reality that standard B2B playbooks can’t address. While most industries operate with straightforward decision-making processes and...

Sean O'Connor | 51 min read

Hotels lose 15-30% of every booking to OTA commissions, yet most properties continue feeding this cycle because they lack systematic approaches to capture direct...

Sean O'Connor | 44 min read

Most sales teams face a persistent challenge: converting website visitors into qualified opportunities without wasting resources on unqualified leads or losing promising...

Sean O'Connor | 47 min read

Sales teams are drowning in leads that don’t convert. Despite investing heavily in marketing campaigns, trade shows, and outbound efforts, most organizations...

Sean O'Connor | 53 min read

Every revenue team faces the same fundamental challenge: filling pipelines with prospects who actually convert. Marketing generates awareness. Sales closes deals. But...

Sean O'Connor | 47 min read

Most customer engagement software promises a single source of truth but delivers a dozen disconnected tabs. When teams spend more time fighting their platforms than...

Sean O'Connor | 56 min read

When your sales team sends dozens of emails and makes countless calls, every action is an investment. But without a coordinated strategy, those efforts can feel...

Stephanie Trovato | 22 min read

A healthy sales pipeline means nothing if leads aren’t converting. Most sales teams lose deals in the gap between initial interest and signed contract: not because...

Kinga Edwards | 42 min read