
What is account management?
According to new research, 77% of brands could disappear overnight, and no one would care. A lot of this hinges on customer loyalty built by trust and confidence....

The lead management process: a practical guide
A great lead management process can transform your business.

Mass email: definition, best practices, and FAQs
Mass email has been around longer than the internet. In May 1978, Marketing Manager Gary Thuerk sent a mass email to 397 accounts registered on the US Defence...

How to use sales automation for success in 2023
When I was a kid, I thought sales was a bad, shady activity where you tricked people into buying things they don’t need. Now I understand that true salesmanship is...

The complete guide to SAAS sales
Software sales used to be a long, manual process full of pitch meetings and negotiations. But, this isn’t the case anymore. As companies race toward digital...

All you need to know to make a killer sales plan
You’ve got big, audacious goals for your organization. And you get excited every time you imagine your company smashing through those goals. But then you come back to...

The 6 key sales pipeline stages
Today’s buyers want fast, streamlined sales cycles. They also want to know that they can trust their sales reps and need more touch points than in the past before...

Lead manager 101: the hassle-free guide to managing...
The average sales cycle can be 120 days long for a high-value product, while the average sales development rep makes about 9 attempts to convert prospects. Multiply that...

Here’s what you need to know about demand...
Your customers have pain points and they’re itching for solutions. What if your company could not only solve their issues but predictably identify any solution...

Simple CRMs ideal for any business
Despite the complicated reputation it may have garnered across sales and marketing departments worldwide, at their core CRM systems have a simple purpose — to allow...

How to create and execute a sales strategy in 2023
Does your sales process seem inefficient, outdated, or like it’s just not working anymore? If that’s you, don’t worry. The sales landscape keeps changing rapidly....

Nail your sales funnel in 6 steps
Perhaps the most important term or concept to understand in the world of sales is “the sales funnel.” This term, tossed around in almost every conversation...

Our 24 favorite sales quotes
We’ve compiled a list of sales inspirational quotes your team can read for inspiration.

Inside sales: what is it and how can you benefit from...
B2B businesses can often lose money after sending salespersons across the country to close deals. Plane tickets, hotels, and other reimbursements can quickly add up....

6 Best rated free CRM platforms for 2023
Since finding the right CRM for sales, customer support, and marketing teams takes time and resources, you might start by looking into the free CRM options out...

Sales leads: everything you need to know
A sales lead, at its core, is quite simple: it’s just a person or business who could become a client. But the term seems to hold a bit more weight than that....

What is a client management system, and why should you...
A client management system is pretty much what it says on the tin — a system used to manage clients. Sounds simple enough, right? Well, kind of. If you’re new to...

The complete guide to channel sales
You want to keep earning the revenue you’re earning, but you’ve only got so many people available to sell for you. Sure, you could recruit, train, and employ more...

The secret to effective lead tracking (& why...
If you don’t track, leads will slip through the cracks. It’s that simple. Tracking your leads tells you which leads to prioritize and how to best target...

Why every sales team needs a sales dashboard
Sales organizations live by the data housed in their sales dashboards. A detailed, robust sales performance dashboard is useful for all stakeholders and ensures teams...

How to create an effective lead generation process
For many companies, lead generation can be the most difficult part of running a business. And of course, there is a near-infinite supply of other websites and products...

Why you need a CRM with project management
The most worthwhile CRMs on the market today are built with work management features that optimize the crucial project management that bridges the gap between sales and...

Defining CRM experience in 2023
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How to create a successful CRM strategy for your...
A solid customer relationship management (CRM) strategy is crucial for any business planning to use a CRM platform. The two go hand in hand — using the software...