monday CRM vs. Salesforce: Which is better for your business?
Both monday CRM and Salesforce are cloud-based CRM platforms that help companies manage customer data, workflows, and automate processes related to sales, marketing, and...
Lead capturing 101: Strategies and software for more successful leads
When it comes to your business’s lead management, you can’t do much without knowing who your leads are or how to contact them. It’s not enough to strike a first...
CRM industries: breaking down CRM needs by industry
Not all industries have the same customer relationship management needs. Real estate agents rely on their network to close deals, whereas contractors might use a CRM...
monday CRM vs monday work management: What’s the difference?
In the beginning, monday.com started as a work management platform. Now, offers specialized products for sales, service, and development teams. That growth has led to...
SugarCRM Vs. Salesforce: Use cases, differences, pricing, and reviews
SugarCRM and Salesforce are two globally acclaimed customer management tools with millions of users. Both have established their names with unique features, team...
A guide to building customer retention with Voice of the Customer (VoC) data
Customer data is the essence of strategic planning and customer relationship building. To execute successful campaigns, companies need to acquaint themselves with their...
Netsuite CRM vs Hubspot: Which CRM is for you?
Any growing business knows the importance of having a great Customer Relationship Management tool (CRM) available for their team. With so many options available today,...
NetSuite CRM vs Salesforce: Which is the best choice?
If you’re weighing up which CRM solution would be the best fit for managing your customer relationships, you’ve come to the right place! In this article, we break...
Optimizing sales productivity for a high-performing sales team
Sales is the driving force behind any business. Without a strong sales team, it’s difficult for companies to grow and succeed in today’s competitive landscape....
How to use customer profiling to increase sales
Mike Gospe, the founder of the KickStart Alliance and author of multiple marketing bestsellers, lives by a simple mantra: “Whoever understands the customer best...
Customer lifetime value – how to calculate, track, & increase
When inflation is high, it’s important to double down on the customers you already have — both for retention and upselling. For new customers, you need to...
Customer behavior analysis: a guide
The results that stem from a customer behavior analysis help companies gain insight into how customers interact with a business. For example, if customers purchase a...
Unlock the potential of customer feedback analysis
Customer feedback is an immensely powerful tool for businesses that aim for growth. It provides true insight into what makes customers tick so businesses can improve...
CRM analytics: Unlocking growth through customer data analysis
What if you could understand how your customers are feeling, thinking, and how they perceive your business — without a crystal ball? Although it may sound impossible,...
Email open rate: definition, formula, and tracking tips
347.3 billion emails will be sent and received every single day in 2023, and we’re on track to hit 361.6 billion by 2024. In a world of overflowing inboxes, email...
LionDesk pricing & CRM for real estate review
Customer relationship management (CRM) systems and their use cases have spread far and wide past sales and customer experience teams. LionDesk CRM is just one example of...
Copper CRM pricing review and alternatives
Pricing is one of the most important factors when choosing a CRM solution for your business — especially if you need buy-in from your organization’s...
Boost Your Revenue with Sales Analysis: Techniques and Tools Explained
Sales analysis is a crucial aspect of running a successful business. It involves studying data to understand how your products or services are performing and identify...
BANT: What you need to know to generate qualified leads
One way to ensure your company is targeting the right people is by using the BANT sales methodology. This sales framework can help your sales reps save time and money by...
Drip campaigns explained: Examples and tips
Keeping your brand top of mind with your target audience is half the battle in making sales. Whether you’re selling to existing customers or brand-new leads, you’ll...
How to track and report business sales revenue
Business owners are rarely just in it for the ride—they want to make money. That’s why tracking and reporting sales revenue is critical. This metric gives you an...