How to use email segmentation to improve email...
With the large number of marketing emails we receive from brands each day, it’s almost become a habit for us to ignore them unless they really stand out. So, what...
Email open rate: definition, formula, and tracking tips
347.3 billion emails will be sent and received every single day in 2023, and we’re on track to hit 361.6 billion by 2024. In a world of overflowing inboxes, email...
LionDesk pricing & CRM for real estate review
Customer relationship management (CRM) systems and their use cases have spread far and wide past sales and customer experience teams. LionDesk CRM is just one example of...
Copper CRM pricing review and alternatives
Pricing is one of the most important factors when choosing a CRM solution for your business — especially if you need buy-in from your organization’s...
monday vs Airtable: Which one comes out top?
Work management software provides businesses with an automated powerhouse for time-tracking, project management, and team communication. If you have been looking for...
Maximizing Productivity with Task Manager for Mac: A...
Introduction: Mac users often rely on their computers to manage various tasks and projects, whether it’s for work or personal use. However, with so many programs...
Boost Your Revenue with Sales Analysis: Techniques and...
Sales analysis is a crucial aspect of running a successful business. It involves studying data to understand how your products or services are performing and identify...
Lead nurturing: definition and examples
Lead nurturing should be a careful balance between building trust with potential customers, but not being too pushy. It shortens the sales cycle and lets you develop...
BANT: What you need to know to generate qualified leads
One way to ensure your company is targeting the right people is by using the BANT sales methodology. This sales framework can help your sales reps save time and money by...
Drip campaigns explained: Examples and tips
Keeping your brand top of mind with your target audience is half the battle in making sales. Whether you’re selling to existing customers or brand-new leads, you’ll...
How to track and report business sales revenue
Business owners are rarely just in it for the ride—they want to make money. That’s why tracking and reporting sales revenue is critical. This metric gives you an...
How to create a project initiation document and why
If you’re in the initiating stage of any project, you know how important planning your steps is. This is the point that you understand what you need to do, make sure...
How an activity diagram can keep your project on track
Getting started on any new project can be a big undertaking for a team or company as a whole. That’s why having a strategy in place for project management is critical....
How to structure your CRM data as your business grows
Staying organized with sales data can sometimes feel overwhelming as your business grows. That’s where a CRM comes into play. A CRM is all about organization and helps...
Our guide to customer tracking the right way
When companies track and analyze their customer’s data, it helps them identify possible opportunities and challenges — and make data-informed decisions on what’s...
Project management tips for manufacturing projects
There are many moving parts involved in manufacturing. First, the manufacturing process itself is made up of different elements, such as sourcing materials, working with...
A guide to SWOT analysis in project management
Project management is an ever-evolving field that requires a thorough understanding of various methods and techniques to ensure the successful completion of projects....
Sales qualified leads (SQL) — what you need to know
Research shows sales reps need to average 8-10 meaningful conversations per day to fulfill their monthly targets. That means between calls, emails, prospecting,...
Starting steps for research project success
Research projects are an important part of a student’s academic career. They’re an integral part of the learning process, providing students with the opportunity to...
5 tricks to build your sales optimization process
Your team has a lot of sales experience. Sometimes you win, sometimes you lose, it’s all part of the sales game. But, the real question is, do you learn from the past...
Cross-selling vs upselling: what’s the...
What’s better for your business: cross-selling or upselling? The truth is that both are great marketing strategies but should be used in different scenarios. In order...