110+ project management statistics and trends for 2025
Driving strategic execution at scale is hard. Organizations are under constant pressure to deliver complex initiatives on time, optimize their resources, and adapt to shifting business conditions, all while aligning teams across multiple departments and geographies. Without the right people,...
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8 AI CRMs to boost your sales and service efficiency in 2025
CRMs have become the preferred tool of sales and service teams across industries, helping them track and organize leads and customer interactions. However, a lot of sales and service teams have yet to adopt artificial intelligence (AI) functionality in their CRM due to worries about how it may...
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10 best product backlog management tools in 2025
Managing product backlogs effectively is essential for Agile teams aiming to deliver high-quality results. With the latest technological advancements and team collaboration, backlog management tools have evolved to offer features like AI-driven prioritization, real-time updates, and integration...
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10 alternatives to Jira Service Desk: A comparison guide for 2025
IT help desk is the first port of call for everything — from a printer that won’t power up to a major cybersecurity incident. While the range of service cases vary wildly in terms of urgency and importance, successful organizations know that fast, reliable resolutions are the backbone of...
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Wrike vs. Asana: which is best for your team in 2025 ?
As two of the most popular project management software solutions on the market, Wrike and Asana are both good options. Wrike, a work management platform, allows...
The 15 best business process management tools for 2025
Is your business stuck in a rut, carrying out the same processes day after day because “that’s just the way we do things around here”? Unfortunately, stale...
Work management
The ultimate guide to marketing program management (MPM) for 2026
Your marketing team launches campaigns that generate buzz, create leads, and drive engagement. But when you step back and look at the bigger picture, something feels...
The top workflow automation software for a head of marketing in finance (2026)
Marketing teams in financial services face unique operational challenges. You manage 40+ campaigns across distributed teams while navigating multi-level approvals and...
The best marketing operations software for a head of marketing in finance (2026)
For enterprise marketing teams, coordinating strategy is one thing; executing it is another. When campaigns span multiple departments and data lives in a dozen different...
Video marketing strategy: how to build campaigns that convert in 2026
Many organizations invest significant time and resources in creating video content that seems perfect on paper. The concepts are strong, production quality is high, and...
How to master STP marketing for smarter campaigns in 2026
Your marketing team just spent weeks crafting the perfect campaign. The creative is polished, the budget is approved, and everyone’s excited about launch day. But...
Excel alternative options for streamlined workflows in 2026
Every organization has that one spreadsheet. What began as a simple tracker often evolves into a central tool for an entire department, shared across teams, copied into...
CRM & sales
How to calculate customer acquisition cost (CAC) and reduce acquisition costs in 2026
Your marketing budget keeps climbing, and CAC often follows. One quarter looks steady. The next quarter comes in higher, and it’s hard to pinpoint what changed. CAC...
Sales quotas explained: 5 types, how to set them, and best practices for 2026
Your sales team missed the quarterly target by 15%. The post-mortem points to familiar issues: unclear expectations, inconsistent tracking, and reps who thought they...
How inbound marketing funnels drive predictable revenue in 2026
Your marketing team creates strong content. Your sales team knows how to close deals. When prospects drop out between their first touch and a signed contract, the funnel...
What is sales territory management? A practical guide for 2026
Sales territory management defines how accounts, leads, and opportunities are assigned across your sales team. Clear territory structures help revenue teams focus...
360 customer view: How to build a unified sales system in 2026
Your sales rep walks into a renewal call feeling good about the account. The pipeline looks healthy. Then the customer brings up unresolved support tickets and a recent...
What is a sales plan in 2026? Everything revenue leaders need to know
Revenue targets remain abstract figures on a spreadsheet without a defined path to achieve them. That path is a sales plan. It serves as the blueprint teams follow to...
Product development life cycle
Free sprint planning templates for dev teams in 2026
A well-executed sprint feels like a perfectly tuned engine, with every part moving in sync to deliver value at a predictable pace. But when the planning process is...
Product manager report templates: the complete guide for 2026
For many product teams, reporting feels like a tax on development time, an administrative chore that pulls focus from building great products. This view misses a...
Agile Gantt charts: successful implementation in 2026
Development teams often face a fundamental conflict. Leadership and business stakeholders need clear, predictable timelines to plan launches and manage expectations. At...
15 product discovery templates: ready-to-use in 2026
Product teams face relentless pressure to deliver features that resonate with users. Yet even the most promising ideas often lose clarity as they move from discovery to...
Creating effective engineering roadmaps: the complete guide for 2026
Many engineering teams feel like they are constantly putting out fires. They jump from one urgent request to the next, leaving important system improvements and...
Product management dashboard: complete guide for 2026
Shipping features is only half the battle. The other half is proving they deliver real value. When development work is disconnected from business outcomes, teams fly...
Service management
Employee experience software: top platforms transforming internal service in 2026
For years, internal support relied on multiple portals and contacts across IT, HR, and facilities. This siloed approach slows operations and frustrates employees. Today,...
The best IT Help desk software solutions for 2026 explored
IT support teams are moving beyond their reputation as reactive fix-it crews. Today, they are becoming strategic partners that actively support business growth. This...
Remote help desk software guide 2026: features, benefits, and top solutions
Not long ago, IT support relied on a single physical location. Today, with teams spread across cities and time zones, that central point of contact has fractured into...
Support ticketing software: top platforms to transform service operations in 2026
Many organizations still view their service desk as a necessary cost center, a team focused solely on resolving immediate issues. This reactive approach misses a...
Simple help desk software: how to choose the right platform for your team
The most powerful service platform is not the one with the most features, but the one teams actually adopt and enjoy using. Many organizations become weighed down by...
Help center software comparison 2026: 10 best platforms, features and pricing reviewed
Service delivery used to function like a relay race, with requests passed between teams and vital context often lost along the way. This fragmented approach can slow...
Explore more content
The best project estimation methods for accurate planning: a 2026 guide
Your project just got approved, the team is excited, and stakeholders are asking the inevitable question: “When will it be done?” You confidently share your...
The best goal tracking software for a head of marketing in media (2026)
Media marketing leaders operate in constant motion. Campaigns run across multiple channels, creative cycles overlap, and priorities shift weekly based on performance,...
The best Gantt chart software for a head of marketing in finance [2026]
Marketing teams manage countless moving parts in every campaign. Creative assets sit waiting for approval, media buys come with immovable deadlines, and compliance...
Building the perfect construction punch list: complete guide for 2026
Construction projects aren’t complete until every detail is perfect: from properly functioning HVAC systems to flawless paint finishes. The final punch list phase...
Inbound marketing strategy: Essential steps to grow revenue in 2026
Organizations often produce high-quality content, run targeted campaigns, and generate significant website traffic. Yet, results may still fall short: visitors browse...
Marketing operations explained: how to build and scale for growth in 2026
Marketing organizations are under increasing pressure to demonstrate clear business impact. Budgets face tighter scrutiny, buying journeys span more channels, and...
B2B marketing strategy essentials: proven tactics to drive revenue in 2026
A recent campaign generates 500 leads. Sales celebrates the numbers, leadership approves additional budget, and momentum feels strong. Three months later, only 12 leads...
Change control management explained: the essential guide for 2026
Imagine launching a system update, only to find the customer portal down hours later, with two other departments locked out of their data. This isn’t just a...
SaaS marketing strategy playbook: proven tactics for scalable growth [2026]
Imagine a SaaS marketing engine where every channel works in concert, campaigns build on each other, and proving ROI is a seamless part of your workflow. While many...
Top manufacturing marketing strategies that deliver results in 2026
Your engineering team just approved a $2.3 million equipment purchase after 14 months of evaluation. Marketing had zero visibility into that buying process until the...
Product marketing strategy framework: 7 steps for success in 2026
Your product team just shipped a feature customers have been requesting for months. Sales is excited and marketing has campaigns ready to go. But three weeks later,...
Building a marketing automation strategy: 6 steps and workflows for 2026
Imagine connecting every marketing campaign directly to a closed deal, without a single spreadsheet in sight. For most teams, that reality feels distant. Campaign data...
The essential brand marketing strategy playbook for 2026
Your marketing campaigns are performing well, leads are converting, and revenue is growing. But here’s what keeps executives up at night: customers still see you...
Monte Carlo analysis for the PMP exam: How it works, when to use it, and what to know
You’re presenting project timelines to stakeholders next week. Engineering says “probably 8 weeks,” marketing estimates “6 to 10 weeks,” and your gut says...
AI email campaigns: how to plan, personalize, and optimize at scale in 2026
Enterprise marketers face a crowded reality — too many tools, rising expectations for personalization, and growing pressure to prove that email drives pipeline and...