How to Manage Remote Teams and Workers


Founded in 2006, mySupermarket has over 70 employees in over three locations across the US, the UK and Israel.

The company disrupted the way people do their online grocery shopping. They did it by allowing them to compare prices and shop online from leading retailers all in one place.

Over 4 million shoppers enjoy the time and money saving service each month, as they buy for the best prices from such retailers as Amazon, Walmart, Target, Costco, Walgreens,, Tesco, Asda, Boots and many more.

We spoke to their Head of Operations and IT — Livne Niv — about the challenges of managing remote teams. And how to overcome them using

How to Overcome the Challenges of Managing Remote Teams

Question: What pain did solve for MySupermarket?

Answer: “For us it was mostly about the remote offices problem. We’re spread over different locations and time zones; Israel, New York, London and for a while Japan too.

So when working on projects that involve all the various locations, it’s very hard to manage the project and make sure everybody’s is doing their job. Both in the sense that they’re not stepping on each other’s toes as well as nothing falling through the cracks. gave us a way to integrate all the locations and enjoy cross-team knowledge management. It gave us the ability to work as one company across multiple countries – and that’s the beauty of it.

“It all boils down to what I call ‘the big problem’ which is achieving better integration across branches. allows you to get to know the employees in all other branches and locations, it saves a lot of time on meetings – you just start the project on, connect all the relevant contributors and each one of them puts in their part.

You don’t HAVE to fly to other offices ALL the time – you get to know the people through their work, through their contribution, and not only to their own projects by the way, but to other projects too.

It’s hard to explain to someone who hasn’t experienced it – it has a central role in unifying the company.

For example Israeli holidays suddenly become a thing on our, with employees sharing photos and little anecdotes and then you have the English team suddenly sharing stories and photos from a marketing event they attended that go beyond the basic report they would normally issue, so it turns the company into one.

Since we’ve started using, when I do need to fly out to remote offices, I get there and I already know everyone, we can hit the ground running, we just pick it up where we left it on

When I visit our remote offices, I get there and already know everyone thanks to

“For us is a force multiplier, because with very little effort and time you can double the output.“

Q: There are various solutions out there, why was the right match for you?

A: “Well, there’s nothing like it. We use it on top of other tools, like Asana for example.

We see as something that brings together work and social, or rather the social aspects of work, like Marketing suddenly getting ideas from someone in R&D.

It simply wouldn’t happen otherwise; they don’t attend the same meetings, talk on the phone or even socialize. Many times they’re not even in the same country.

But Marketing putting what they’re working on to for whoever is interested to see and comment, generates this type of unexpected innovative contribution, which turns work into a social play as well – and that’s biggest strength.”

Q: Adoption isn’t necessarily easy. How did you overcome this challenge?

A: “It helped that Allon (Allon Bloch, CEO) is a great fan… he just came up to the teams leaders and upwards and said: if you want to stay updated you need to start using this.

But he communicated the value of – how it connects different offices and branches, reflects to others the efforts and achievements of each team and branch and the added value of everyone being able to give feedback and contribute ideas.

“He said lets stop using emails for these types of activity updates, and start using instead. It will let everyone choose what they need and want to subscribe to instead if getting 200 emails a days which are as good as spam when they’re not relevant to you.”