Ben is a Senior SEO Manager leading the SEO and content strategy of the blog. He is passionate about B2B SaaS strategy, branding, community building, project management, and the future of AI.
Teams don’t struggle because they lack data. They struggle because the data doesn’t explain what’s...
38 min read
{"HowTo": {"@context": "https://schema.org", "@type": "HowTo", "name": "How to build a product backlog", "step": [{"@type": "HowToStep", "position": 1, "name": "Start with your product vision", "text": "Define what your product aims to achieve and who it serves. Your vision should articulate the problem youu2019re solving, target users, and value delivered."}, {"@type": "HowToStep", "position": 2, "name": "Gather requirements from stakeholders", "text": "Collect input from customers, sales teams, support staff, and internal stakeholders. Each group brings different perspectives on what your product needs to succeed."}, {"@type": "HowToStep", "position": 3, "name": "Write clear backlog items", "text": "Transform stakeholder input into well-written items that development teams can understand and estimate. Focus on desired outcomes rather than technical solutions."}, {"@type": "HowToStep", "position": 4, "name": "Structure your initial backlog", "text": "Organize items into a logical hierarchy reflecting both user value and technical dependencies. Group related items together and identify which features depend on others."}]}, "DefinedTerm": {"@context": "https://schema.org", "@type": "DefinedTerm", "name": "Product backlog", "description": "A product backlog is a prioritized list of everything you might build for your product including features, bug fixes, improvements, and technical work. It serves as your productu2019s master strategic plan, directly guiding what your development team works on next."}}