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The essential elements of a strategic product roadmap

The product roadmap explains the 'why' behind what you're building. To get the most out of this central strategy, many companies need their roadmap to be accessible to employees department-wide, collaborative, a bird's eye and down down to the details view, and flexible. The ultimate product roadmap may also include features such as:

  • Gantt Charts so you can view sprint planning, bug tracking, and everything in between on one high-level overview
  • Visual tables that let you include all the information you need, while still being able to 'get' the plan at a glance
  • Customizable views that let you visualize sprints and work in whatever way makes the most sense for your team
  • Integrations to connect all the tools you love onto one platform so you can create your roadmap with ease
  •'s product roadmap has all the essentials, plus even more.

    Our fully customizable, collaborative software allows you to build a product roadmap that will facilitate discussions around planning and options, easily communicate with stakeholders, execs, and customers to narrow down a strong strategy, provide one source of truth for your plan and vision, and give team members direction towards executing the strategy. Here's what else you'll get on our platform:
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    Total flexibility

    Customize your product roadmap to fit your team and company's needs. Edit columns to reflect themes, stories, features, epics, minimum viable products, timelines, and releases. Attach visual files as references or leave notes to initiate conversations.
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    Intuitive interface

    Our drag and drop functionality and visual boards make it easy to create and iterate workflows and product plans. Build your roadmap with one of our pre-made templates or easily start creating your plan from scratch.
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    Visual tables

    Create groups for different quarters, various product roadmaps—from an internal roadmap for executives to an internal roadmap for sales,—presentation strategies, and more. Then, customize your items with color-coded statuses, text, and assets.
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    Custom views

    Visualize your roadmap however you want. offers views such as: Calendar, Gantt chart, Kanban board, Timeline, Chart, Map and more. Use our Gantt view to convey your strategy, leaving room for any potential pivots.
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    Once you have your roadmap, use automations to auto-assign tasks, sync commits from your code repository, stay up to date when someone completes a dependency, avoid lengthy email chains or meetings, and more.
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    Work with the tools you already use and love from one platform. Choose from solutions such as Gmail, GitHub, PagerDuty, GitLab, and other helpful tools to build a seamless platform to run any process from A-Z.

    Frequently asked questions

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    What is a product roadmap?
    A product roadmap is a summary that outlines the vision, direction, priorities, and progress of a product over time. This plan aligns the organization's product goals and how to achieve them.
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    What should a product roadmap include?
    How do you create a roadmap for a product?

    Create the perfect product roadmap helps over 152K customers work without limits. Create a customized product roapmap and turn your vision into actionable tasks that serve your organization's vision.