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CRM and sales

Introducing monday campaigns: The new marketing campaign tool built inside your CRM

monday.com 3 min read
Introducing monday campaigns The new marketing campaign tool built inside your CRM

At Elevate 2025, we unveiled the newest addition to the monday CRM suite: monday campaigns, an AI-powered product that helps marketers quickly create, launch, and optimize campaigns connected directly to revenue – on-brand, insight-driven, and aligned to shared business goals.

Marketers have always aimed to connect with the right customer, at the right time, with the right message. But too often, they’re held back by manual processes, disconnected tools, and pressure to prove ROI. monday campaigns was built to solve exactly that, bringing together real-time customer insights, campaign execution, and sales impact in one place.

With monday campaigns, marketing and sales finally operate in true alignment from lead to loyal customer. All activity connects directly to CRM data, so both teams share one funnel, one set of goals, and one source of truth. Every campaign drives the pipeline. Every sale makes the next campaign smarter.

Key features 

  • AI-powered creation – Generate copy, explore audience segments from CRM data, and keep campaigns on-brand.
  • Drag-and-drop email builder – Build professional campaigns with no coding required.
  • Intelligent automation – Trigger personalized campaigns from CRM updates and customer actions.
  • Optimal timing – Send at the best times for maximum impact.
  • Segmented audiences – Target the right customers with precision list management.

monday campaigns

Deep monday.com integration

Unlike other tools, monday campaigns doesn’t live in a silo. It’s built directly into monday CRM, so marketing and sales run in one cycle, on the same platform:

  • With monday CRM – Campaign performance and lead conversion tracking live in one place, giving teams a complete view of the customer journey, from lead to loyal customer.
  • With monday work management – Campaign planning, briefs, approvals, and creative execution connect seamlessly to day-to-day workflows, ensuring marketing aligns with wider business goals. [Insert customer quote placeholder about easier alignment between teams]

This means marketers can move quickly, stay aligned with sales, and scale programs without the need for extra tools, complex setups, or heavy administrative overhead.

Built to solve today’s marketing pains

  • Struggling to prove marketing’s impact on revenue → monday campaigns connects every campaign directly to sales outcomes.
  • Sending generic, outdated communications → AI-driven segmentation and personalization keep campaigns relevant.
  • Fragmented tools keep marketing and sales apart → Both teams now share one funnel, one set of goals, one source of truth.
  • Rising cost of tech stacks → A single product suite lowers costs while increasing impact.

What’s next

monday campaigns launches with email marketing at its core, but this is just the beginning. Over the coming months, we’ll expand into additional channels, including ads and SMS, powered by smart AI segmentation, branded content recommendations, and multi-channel scheduling.

monday campaigns is more than just a marketing tool; it’s a smarter way for marketers to work, connect with customers, and prove impact where it matters most.

 

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