Hibathu Naseer
Hibathu is a content marketer for B2B SaaS brands (marketing and eCommerce niches). When not writing, you can find her with her cats or working in her garden.
Posts by this author
How to become a senior project manager
The road to becoming a senior project manager is paved with skill sharpening, certifications, best practices,...
8 min read
How to use email segmentation to improve email...
With the large number of marketing emails we receive from brands each day, it’s almost become a habit...
8 min read
Lead nurturing: definition and examples
Lead nurturing should be a careful balance between building trust with potential customers, but not being too...
8 min read
How to effectively manage raw leads and convert them
Raw leads are the new, unpolished leads you obtain — you’re not sure of their potential. It’s...
8 min read
B2B sales process: definition and best practices
The B2B sales process — it’s a maze, a labyrinth. You can easily get lost while trying to wrap your...
8 min read
Customer churn: common causes and how to reduce it
Even if you’re a great salesperson with a flawless presentation, your company will lose customers —...
9 min read
What are warm leads and how to generate them
As a sales professional, you’re constantly looking to chase the right leads and make the most out of your...
8 min read
Customer retention explained
You’ve successfully closed deals and hit your sales quota. Now what? Your first thought may be to repeat...
8 min read
8 best shared to-do list tools and how to pick the best...
These days, personal and professional responsibilities seem to have become irrevocably entangled. It can feel...