Marketing teams do their best work when they can move quickly, stay focused, and bring campaigns to life without roadblocks. But too often, they’re stuck managing handoffs, chasing approvals, or recreating the same assets from scratch. Our vision with monday sidekick is simple: take the manual work off your plate so you can focus on what actually moves the needle.
Built into your workflow. Trained on your goals. Ready to execute.
monday sidekick is an AI-powered Digital Worker built directly into your marketing workflow so it has the context to understand your goals, adapt to your process, and even take action on your behalf.
It can draft briefs, emails, and creative copy in your brand voice, localize and translate content instantly, all while flagging bottlenecks and workload imbalances before they block delivery.
Push your team’s projects forward in just 5 steps
Let’s say your marketing team is preparing to launch a new product update. The campaign needs to go live in five days, across three regions, with support from brand, content, and product marketing.
Here’s how to put monday sidekick to work:
1. Brief monday sidekick once, then let it drive ever next step
Just simply state your goals. Something like:
“Kick off a campaign for the July product update. Target: SMBs. Channels: email, social, landing page. Include the US, UK, and Germany.”
monday sidekick instantly spins up a campaign workspace:
- Auto-generates a campaign brief with goals, messaging, and timelines
- Suggests task owners and deadlines based on team capacity
- Prepares a Gantt view for cross-team visibility
With that single input, monday sidekick gets to work instantly. It auto-generates a detailed campaign brief outlining goals, messaging, and timelines. It suggests task owners and realistic deadlines based on actual team bandwidth, and prepares a dynamic Gantt view so everyone, from marketing to product, is aligned from day one. Your team gets a clear plan fast, with tasks, timelines, and owners already mapped out.
2. Start drafting high-quality content in seconds
Next, you can ask monday sidekick to:
- Draft initial email copy for all three markets
- Suggest social post variations
- Write the first version of the landing page
monday sidekick accelerates content creation across every channel. It can generate scroll-stopping social copy or even create a high-converting landing page, all in your brand’s unique tone of voice. Because monday sidekick understands your goals and messaging, the drafts it delivers are sharp, relevant, and ready for feedback.
3. Localize & collaborate without the back-and-forth
Once the regional leads review their drafts. monday sidekick can then:
- Translate and localize content for the campaign’s relevant markets
- Summarize all feedback threads
- Route approvals automatically to the brand and legal teams
monday sidekick instantly summarizes feedback threads to remove confusion and routes approvals to the right brand and legal reviewers automatically. What usually takes multiple meetings, emails, and duplicated effort is now handled in a few clicks.
4. Unblock and optimize your process with proactive support
monday sidekick monitors timelines and flags risks in real time:
- Warns that the design team is at capacity
- Suggests a freelancer already onboarded
- Flags that paid media wasn’t briefed—and helps you do it with one click
As your campaign progresses, monday sidekick continuously monitors team workload, flags risks early, and suggests solutions to prevent slowdowns. It catches any steps you might be missing, and can even automatically fill in the gaps. With monday sidekick as your partner, nothing slips through the cracks.
5. Launch your campaigns fully-packaged and faster than ever
With content approved and scheduled, monday sidekick:
- Confirms your content is approved and scheduled
- Summarizes KPIs and launch plan into a one-page deck for the CMO
- Sets up tracking and reporting dashboards to monitor performance from day one
As launch day approaches, monday sidekick confirms all assets are approved, delivered, and ready to launch in a fraction of the time. What used to take two weeks of coordination now takes just a few clicks, all within monday.com.
Our Digital Workforce is continuing to grow
monday sidekick is now available in early access, and this is just the beginning. It will soon collaborate with other Digital Workers, take on even more complex projects, and scale impact across your entire organization. Be part of the start of a new era: where your workflow runs itself, and teams focus on what matters most.
Ready to take your team to the next level?
Dive in and explore all the ways you can start putting monday sidekick to work.
Get started