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Michelle Deery

Michelle Deery is a content writer and strategist for B2B SaaS companies. She writes content that helps brands convert visitors into paying customers.

6 articles published by this author

The best task app to organize your workflow
CRM and Sales

Optimizing sales productivity for a high-performing...

Sales is the driving force behind any business. Without a strong sales team, it’s difficult for...

6 min read

BANT (budget, authority, need, timing)
CRM and Sales

BANT: What you need to know to generate qualified leads

One way to ensure your company is targeting the right people is by using the BANT sales methodology. This...

6 min read

Sales qualified leads SQL  what you need to know
CRM and Sales

Sales qualified leads (SQL) — what you need to know

Research shows sales reps need to average 8-10 meaningful conversations per day to fulfill their monthly...

7 min read

What is a webbased CRM and why does it matter
CRM and Sales

What is a web-based CRM, and why does it matter?

Setting up an on-premise customer relationship management (CRM) system requires a significant investment of...

6 min read

What is CRM automation benefits and how to
CRM and Sales

What is CRM automation? [benefits and how to]

CRM automation provides a time-saving solution that teams will love.

7 min read