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Michelle Deery

Michelle Deery is a content writer and strategist for B2B SaaS companies. She writes content that helps brands convert visitors into paying customers.

6 articles published by this author

BANT (budget, authority, need, timing)
CRM and Sales

BANT: What you need to know to generate qualified leads

One way to ensure your company is targeting the right people is by using the BANT sales methodology. This...

6 min read

customer tracking
CRM and Sales

What is customer tracking? Our guide to tracking...

When companies track and analyze their customer’s data, it helps them identify possible opportunities and...

8 min read

Sales Qualified Lead (SQL)
CRM and Sales

Sales qualified leads (SQL) — what you need to know

Research shows sales reps need to average 8-10 meaningful conversations per day to fulfill their monthly...

7 min read

web-based crm
CRM and Sales

What is a web-based CRM, and why does it matter?

Setting up an on-premise customer relationship management (CRM) system requires a significant investment of...

6 min read

sales invoice
CRM and Sales

What is a sales invoice [benefits & how to]

Find out how monday.com can automate your sales invoice workflow to prevent lost profits and human errors.

7 min read

CRM Automation
CRM and Sales

What is CRM automation? [benefits and how to]

CRM automation provides a time-saving solution that teams will love.

7 min read