Content Gap Agent

I'll find content gaps against your named competitors and surface them so your team knows what to create next.

About this agent

Content teams often publish based on guesswork, not what buyers are actually asking or what competitors already own. This agent crawls your site and named competitors weekly, scores content gaps by urgency, and delivers a ranked backlog with outbound messaging angles.

What you get

Ranked content gap backlog scored by urgency, delivered every week or when you mention the agent.

Weekly intelligence brief with outbound messaging angles, delivered every week or when you mention the agent.

Company research summary with a suggested outreach angle, delivered when you request research on a company.

What this agent does

Maps your content against named competitors weekly

It crawls your own site and named competitors using web research to catalog recent topics and formats on both sides.

Scans the web for market trends and buyer questions

It searches for current industry trends and recurring buyer questions relevant to your space, catching gaps competitors haven't covered either.

Scores and ranks gaps by urgency

Each gap is ranked high, medium, or low based on competitor activity and supporting evidence, with gaps appearing across multiple competitors flagged as consensus opportunities.

Drafts outbound angles and talk tracks

For the top gaps, it writes ready-to-use messaging angles and objection-handling talk tracks tied to specific evidence, not generic pitches.

Publishes a structured weekly brief

It posts a summary to Slack and compiles a full document covering the top gaps, outbound angles, and persona talking points for sales and marketing.