Whether it be posting a photo to Instagram, launching a new Facebook campaign, or dealing with influencers – you need an effective social media strategy to show off your amazing campaigns.

We’ve created these social media templates to help you and your team centralize your workflows, plan your content, track campaigns, and make data-driven decisions. Want more? You can integrate with your favorite social media platforms like LinkedIn, and Facebook as well as embed Twitter feeds, news updates and Facebook using the monday.com Apps framework.

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Social media calendar template

social media calendar

Planning your social media in a calendar helps maximize your strategy’s potential for success. With so many different campaigns and social channels requiring frequent posts, you want to make sure you have everything you need, from the subject, to media source, and the designated channel, well in advance of each publish date so you can plan accordingly.

This template makes planning out your content easy with the ability to customize everything to fit your team’s unique needs. Easily assign owners, add due dates, and attach the required files and assets for each post. Set the status to stay up-to-date on all social media efforts and keep track of the designated departments.

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Campaign tracking template

campaign tracking

Social media campaigns can include a series of projects launched across different platforms, and spread across multiple regions, which can be overwhelming for both marketing and creative teams.

This template makes tracking campaigns easy, allowing you to keep tabs on all your platforms team uses, such as LinkedIn, Facebook and Instagram. There’s also a convenient URL builder that lets you create and edit links to your liking. You can organize the results of each campaign and track the performance, while keeping up-to-date on your time, money, and so much more.

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Social media metrics template

social media metrics

A strong social media presence is dependent on many elements, such as followers, impressions, engagement, reach, and more. Social media marketers need to constantly refer to these results in order to tweak their strategy and optimize their presence.

This template will allow you to compile all your results in one place, and receive a 360 degree view of all your social media efforts. Find out the average impressions for any post in a given week in order to implement quick changes. This template is an amazing reference point in order to distinguish what is working and what isn’t, and to make improvements accordingly.

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In this sea of social media overflowing with content, it’s crucial to decipher how to use these social media platforms strategically. With these three social media templates, you and your team will be able to create an effective strategy, optimize your online presence, and bring in results.