{"id":234202,"date":"2025-07-21T14:26:05","date_gmt":"2025-07-21T14:26:05","guid":{"rendered":"https:\/\/monday.com\/blog\/?p=234202"},"modified":"2025-10-11T23:04:21","modified_gmt":"2025-10-12T04:04:21","slug":"how-to-use-ai-in-sales","status":"publish","type":"post","link":"https:\/\/monday.com\/blog\/crm-and-sales\/how-to-use-ai-in-sales\/","title":{"rendered":"How to use AI in sales: 12 real-world use cases that close more deals"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":212,"featured_media":236208,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"pages\/cornerstone-primary.php","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_title":"How to Use AI in Sales: 12 Use Cases That Close Deals","_yoast_wpseo_metadesc":"Explore how to use AI in B2B sales with 12 practical examples, from personalized outreach to deal summaries. See how monday CRM helps.","monday_item_id":10045820064,"monday_board_id":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[13913],"tags":[],"class_list":["post-234202","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crm-and-sales"],"acf":{"parse_from_google_doc":false,"content_doc":"

How to use AI in sales: 12 creative ways to boost sales with AI<\/span><\/h1>\n

Artificial intelligence (AI) seems to have made its way into every nook and cranny of our work processes. While you may still be running to ChatGPT to help you write sales pitches, you might be wondering how to use AI in sales more effectively.<\/span><\/p>\n

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Sales teams who are outrunning the competition are leveraging AI in creative ways across the board, ranging from generative AI for sales content and emails to offering real-time coaching to new agents. When it comes to AI, it seems like every day there\u2019s a new feature that\u2019s helping sales teams work smarter and close more deals.<\/span><\/p>\n

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In this article, we\u2019ll look at some of the most impactful ways AI is being used in sales processes to help teams sell more without increasing manpower or resources. We\u2019ll also look at how AI-integrated platforms like monday CRM are making it easier for teams to harness the power of AI across the board in sales workflows.<\/span><\/p>\n

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CTA<\/span><\/p>\n

How AI is changing sales processes<\/span><\/h2>\n

AI has gone from a nice-to-have tool in sales to an absolute business necessity, and that evolution only took a couple of years. While many people in sales and other industries remain wary of AI and its potential for job displacement, the truth is that it\u2019s changing the way sales teams operate, and often for the better.<\/span><\/p>\n

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According to our State of sales technology 2025 report, <\/span>80% of respondents agree that AI is boosting productivity<\/span><\/a> and shaping sales strategies. As AI becomes more and more commonplace in sales workflows, sales teams need to make the most of the technology to stay competitive and meet customer demands.\u00a0<\/span><\/p>\n

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Without AI and machine learning, sales teams risk losing out on critical customer data and falling behind in personalization, speed, and decision-making. <\/span>AI for sales<\/span><\/a> enables reps to work smarter by automating repetitive tasks, surfacing actionable insights from massive datasets, and delivering real-time support throughout the sales cycle.\u00a0<\/span><\/p>\n

The benefits of AI in sales<\/span><\/h2>\n

From predictive lead scoring and email personalization to forecasting and call analysis, AI is reshaping every step of the sales process so that reps can spend more time on what truly matters: building relationships and closing deals. AI is empowering sales teams to work faster, smarter, and more strategically in a competitive environment. Here are some of the most impactful advantages AI brings to modern sales:<\/span><\/p>\n

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