In 2025, sales tech is going to get even more advanced, with AI becoming part of everyday sales processes<\/a>. More on that later. But first, let\u2019s talk about why people invest in sales tech at all.<\/p>\n The perks of sales tech<\/p>\n There can be many benefits that sales technology can bring to sales organizations. Here are some of the main values of using sales technology.<\/p>\n Sales technology comes in various formats and can assist with tasks throughout the sales funnel.<\/p>\n Here are some of the most commonly used:<\/p>\n Customer Relationship Management (CRM) systems are one of the most integral parts of a sales team\u2019s day-to-day life. They help you keep track of customers, manage leads, and automate tasks so you can focus on what really matters\u2014closing deals.<\/p>\n When used right, CRMs and technology like monday CRM are total game-changers. They can save you time, provide valuable insights into your customers, and make your whole team more efficient.<\/p>\n Data analytics tools let sales teams view their customer data in a digestible way so that they can understand their audience better, predict trends, and improve their strategies.<\/p>\n By analyzing things like customer behavior, buying patterns, and market shifts, these tools make it easier to spot new opportunities, personalize outreach, and ultimately boost sales.<\/p>\n Whether you use it for segmenting customers, tracking key metrics, or forecasting future sales<\/a>, data analytics often help teams work smarter and make business decisions based on real time data.<\/p>\n Contract and proposal management help sales reps create, track, and manage contracts and proposals with ease, making the entire process smoother and more efficient.<\/p>\n Instead of spending time on manual tasks, like drafting documents or hunting for outdated templates, these tools allow salespeople to automate much of the busy work. They can generate professional proposals quickly, track changes in real-time, and ensure that everything is up to date with the latest terms and conditions.<\/p>\n With all of this in one place, it\u2019s easier to close deals faster and with fewer mistakes, which is always a win for sales teams.<\/p>\n Revenue intelligence tools use data and AI to provide insights into the sales process, helping teams understand what’s working and where there\u2019s room for improvement.<\/p>\n They often analyze sales calls and meetings, giving teams insights into customer interactions, deal quality, and how to improve future conversations, and analyze historical data and trends, helping teams forecast future sales and identify potential risks before they become problems.<\/p>\n Ultimately, these tools help teams make smarter decisions with their opportunities, stay aligned, and focus on the deals that have the best chance of closing.<\/p>\n Digital communication tools, like Zoom or Slack, allow sales reps to connect with leads and customers seamlessly, whether through email, chat, video calls, or social media.<\/p>\n They help teams stay in constant contact with prospects, nurture relationships, and respond to inquiries quickly \u2014 ultimately leading to better customer experiences and more closed deals. Whether it\u2019s sending personalized follow-ups, scheduling meetings, or even automating communication workflows, digital tools make it easier to stay organized and keep the conversation going without missing a beat.<\/p>\n Email automation tools allow sales reps to set up automated email sequences, track opens and clicks, and nurture leads at scale.<\/p>\n Instead of manually sending follow-ups or personalized emails to each prospect, sales teams can create a series of emails that get sent automatically based on certain triggers or actions. This not only frees up time for other tasks but also ensures that no lead falls through the cracks.<\/p>\n With the ability to segment audiences and tailor messaging, email automation helps create more personalized, relevant communication, which can lead to better engagement and higher conversion rates.<\/p>\n"},{"acf_fc_layout":"image","image_type":"normal","image":207307,"image_link":""}]},{"main_heading":"Challenges with sales tech","content_block":[{"acf_fc_layout":"text","content":" Despite the benefits of sales technology, each tool comes with its own challenges.\u00a0 Here are some of the biggest challenges many sales teams face with their tech:<\/p>\n But how are salespeople actually using sales technology in 2025? In order to answer that, monday CRM surveyed 500 sales leaders to learn about the impact of tech on their efficiency, their CRM challenges, and their hopes for AI.<\/p>\n Here\u2019s some of what we discovered:<\/p>\n Sales leaders believe that tech time-wasters account for an average of 42.3% of their team\u2019s total work time.<\/b> The top time-consuming tools that sales teams struggle with are data analytics platforms, CRMs, and contract management systems.<\/p>\n This means that despite the sales tech promising to help teams boost efficiency, many notice that the tech is causing their team to waste a lot of precious time that could be spent actually closing deals.<\/p>\n"},{"acf_fc_layout":"image","image_type":"normal","image":223251,"image_link":""}]},{"main_heading":"","content_block":[{"acf_fc_layout":"text","content":" With CRMs being one of the most time-consuming tools, it was surprising to learn that 61% of the sales leaders we surveyed say they are at least somewhat satisfied with their CRM system.\u00a0<\/b><\/p>\n But at the same time, a significant 81% say they are considering replacing their CRM in the next year.<\/b> That number is even higher when it comes to sales leaders from mid-market and enterprise companies.<\/p>\n This seeming contradiction stresses the complicated relationship sales teams have with their CRMs. While on the one hand they are critical to their day-to-day work, they can also be frustrating to work with, leading a huge percentage of sales leaders to seek better solutions elsewhere.<\/p>\n"},{"acf_fc_layout":"image","image_type":"normal","image":223258,"image_link":""}]},{"main_heading":"","content_block":[{"acf_fc_layout":"text","content":" Over 80% of respondents report that they use AI as a productivity booster\u2028<\/b>and it makes them more efficient. Popular applications include sales forecasting, personalized outreach, and sales analytics<\/a>.<\/p>\n So while sales leaders struggle to boost efficiency from their current technology, AI is seen to be promising.<\/p>\n If you want to learn much more about how sales leaders feel about their sales tech, download the full report.<\/b><\/p>\n Think of a sales enablement tech stack<\/a> as your sales team\u2019s toolkit. It\u2019s all the apps, software, and platforms that help you get the job done. But how do you build the right stack?<\/p>\n Here\u2019s a quick guide:<\/p>\n What do you need to build a sales process that can benefit your business? Do you need help organizing your customers and leads? Is there something that\u2019s slowing your team down? Do you need help with lead tracking? Communication? Start there.<\/p>\n This is the foundation of your stack so choose wisely. Because salespeople struggle with so much technology, look for something user-friendly and that plays well with other tools. (Like monday CRM, just off the top of our heads.)<\/p>\n Think contract management tools, email automation, lead generation tools, and analytics platforms.<\/p>\n"}]},{"main_heading":"7 tips to choosing the right sales tech","content_block":[{"acf_fc_layout":"text","content":" With so many options out there, picking the right sales technology tools can feel overwhelming.<\/p>\n Here are some 7 tips to help you choose your tech.<\/p>\n What are you trying to achieve? Better lead tracking? Faster follow-ups? Let your goals guide your choices.<\/p>\n If it\u2019s not user-friendly, your team won\u2019t use it. Look for tools that are easy to learn<\/a> and quick to implement.<\/p>\n Choose platforms that offer multiple services, so your team can handle as much as possible in one familiar environment.<\/p>\n Make sure your new tools can work with the ones you already use. Look for sales technology that connects to your CRM seamlessly.<\/p>\n Choose tools that can grow with your business. You don\u2019t want to outgrow your sales tech stack in a year.<\/p>\n Ensure smooth handovers, clear feedback loops, and make sure data doesn\u2019t get lost along the way by investing in platforms that enable full visibility across departments.<\/p>\n Today, AI is much more than just a writing assistant. When selecting technology, choose ones that are driven by AI<\/a>.<\/p>\n\n
CRMs<\/h3>\n
Data analytics tools<\/h3>\n
Contract\/proposal management tools<\/h3>\n
Revenue intelligence tools<\/h3>\n
Digital communication tools<\/h3>\n
Email automation tools<\/h3>\n
\n
\n
Sales teams waste significant time on inefficient technology.<\/h3>\n
There are some mixed feelings about CRMs.<\/h3>\n
Al is boosting productivity and reshaping sales strategies.<\/h3>\n
![\"Sales](\"https:\/\/monday.com\/blog\/wp-content\/uploads\/2025\/04\/Sales-and-Tech.png\" "\\"Sales")
<\/a><\/p>\n"}]},{"main_heading":"How to build your sales tech stack","content_block":[{"acf_fc_layout":"text","content":"Step 1: Figure out what you need<\/h3>\n
Step 2: Pick a CRM<\/h3>\n
Step 3: Add the extras<\/h3>\n
1.\u00a0\u00a0\u00a0 Know your goals<\/h3>\n
2.\u00a0\u00a0\u00a0 Keep it simple<\/h3>\n
3.\u00a0\u00a0\u00a0 Centralize your work<\/h3>\n
4.\u00a0\u00a0\u00a0 Integration is key<\/h3>\n
5.\u00a0\u00a0\u00a0 Think long-term<\/h3>\n
6.\u00a0\u00a0\u00a0 Prioritize transparency<\/h3>\n
7.\u00a0\u00a0\u00a0 Utilize AI<\/h3>\n